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[Remote] Digital Marketing + SEO Specialist, marcom agency (US/remote)

July 20, 2026

Note: The job is a remote job and is open to candidates in USA. Sōvyn is an award-winning marketing and communications agency specializing in healthcare communications. They are looking for a Digital Marketing + SEO Specialist who will architect SEO strategies and translate complex analytics into actionable insights, contributing to the agency's growth and client success.

Responsibilities

Advanced Keyword Research: Conduct deep dive keyword research to identify high value opportunities, prioritizing search intent and semantic relevance to fuel the transition from traditional search to AEO / GEO environments
SEO Architecture: Develop and execute sophisticated topic clusters and pillar strategies to establish deep topical authority for our agency’s clients
Authority & Ecosystem Awareness: Maintain a high level understanding of backlink profiles and Domain Rating (DR). You will be responsible for supporting the off site strategy and identifying authority gaps to ensure the content you architect has the necessary power to rank against competitors
Topic Planning: Manage the full lifecycle of SEO topic planning, from initial keyword research to post publish performance analysis
Content Outlining: Create high level, technical SEO article outlines that direct our writing team. You define the "what" and "why," ensuring every piece of content is optimized for both users and AI engines/LLMs
SEO Audit: Auditing client websites for areas of improvement
Search Evolution: Lead the internal transition from traditional SEO to AEO/GEO, ensuring our strategies account for prompt based search behavior
Off-Site SEO Execution: Support the execution of off-site authority building activities, including link building outreach, guest posting, digital PR campaigns, and journalist/media query responses. The specific mix of activities will vary by client and program, but the throughline is the same: building the external signals that give our on-site content the authority it needs to perform
Social & Content Distribution: Contribute to social media content efforts tied to SEO and content strategy, including organic LinkedIn management for clients and other distribution channels as needed. This isn't social media for its own sake; it's an extension of the content ecosystem we build for clients
Data Integrity & Reporting: Own the backend reporting process. You ensure total data accuracy and distill raw metrics into high impact insights that help project managers communicate value to clients
Internal Collaboration: Serve as the technical SEO lead for Project Managers, providing the data and strategy they need to manage client expectations and drive growth, which can include a multitude of tasks

Skills

4+ years of dedicated SEO and digital strategy experience
Mastery of keyword research, cluster/pillar modeling, and advanced SEO topic planning
A proven ability to bridge the gap between SEO intent and editorial execution by creating high fidelity outlines that serve as the roadmap for top tier organic performance
Exceptional data/analytic skills with a must have ability to take decisive action from insights
Ability to work independently as a specialist while being a proactive support system for the project management team
Comfortable managing the technical SEO needs of multiple accounts simultaneously in a fast paced environment
Mastery of Ahrefs (or similar) and Google Search Console
High proficiency in GA4 and Google Looker Studio with a relentless focus on data accuracy
Proven experience analyzing Domain Rating (DR) and backlink profiles to inform strategy
Hands on understanding of how to optimize for AI generated search results (AEO/GEO) and conversational queries
Proven experience building SEO led content workflows and detailed, data backed article outlines
Exceptional written and interpersonal skills to effectively brief internal teams and project managers
SaaS/Healthcare industry knowledge and/or previous roles with a SaaS/healthcare-focused organization
Website management, page, and landing page creation with a focus on SEO architecture, page speed, and Core Web Vitals
Basic HTML or equivalent web language

Benefits

Excellent benefits, including health and PTO
Never waste time commuting to an office

Company Overview

KNB Communications and Roketto are now Sōvyn, an intelligent PR and marketing services partner for healthcare, life sciences, and technology companies improving human lives. It was founded in 1998, and is headquartered in Stamford, Connecticut, USA, with a workforce of 11-50 employees. Its website is http://www.knbcomm.com/.

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