Marketing Automation Specialist

<p align="center"><b>Are you interested in collaborating with a global, cross-functional team?</b></p><p align="center"><b>Does delivering best-in-class marketing automation that drives growth excite you?</b></p><p><b>Join our Marketing Automation team</b></p><p>Our team is a dedicated group within the Digital Technology, Insights & Operations at Akamai. We are focused on modernizing the marketing technology stack and improving customer experience. By collaborating cross-functionally, the team delivers best-of-breed tools, ensuring stellar customer experiences and effective marketing capabilities.</p><p><b>Partner with the best</b></p><p>As a Marketing Automation Specialist, you will support the execution and activation of global marketing campaigns. You will be key in developing, analyzing and optimizing best-in-class marketing. You will leverage Marketo, Salesforce Marketing Cloud, and other MarTech tools like Integrate, 6sense, etc.</p><p>As a Marketing Automation Specialist, you will be responsible for:</p><ul><li class="lst">Supporting Global and Growth Marketing email campaigns by advising on data health, audience segmentation, and strategy.</li><li class="lst">Developing, maintaining, and optimizing scalable, automated campaigns to attract, engage and nurture customers and prospects.</li><li class="lst">Creating an informed, decision making environment through KPI/metric analysis, identifying trends/opportunities, and presenting insights to stakeholders.</li><li class="lst">Supporting data integrity and data management workflows, including list management, data ingestion, and system integrations.</li><li class="lst">Enabling and educating the global marketing team by developing engaging documentation and training materials</li><li class="lst">Troubleshooting issues, providing insight, and resolving platform-related challenges (e.g. data discrepancies, monitoring system performance, etc.).</li></ul><p><b>Do what you love</b></p><p>To be successful in this role you will:</p><ul><li class="lst">Have 2-4 years of relevant marketing automation experience (e.g., Marketo, Marketing Cloud) and a Bachelor's degree</li><li class="lst">Demonstrate excellent marketing automation capabilities including nurture program creation, email marketing, event programs, and quality assurance.</li><li class="lst">Have experience in successfully utilizing marketing technology tools that integrate with MA Platforms (Marketo and/or Marketing Cloud)</li><li class="lst">Be process oriented with excellent technical, analytical, organizational, and problem solving skills</li><li class="lst">Be adept in juggling multiple projects and prioritizing tasks based on business priorities</li><li class="lst">Be a self-starter who operates with a sense of urgency, critical thought and resourcefulness</li><li class="lst">Have the ability to think outside the box and present ideas that question the status quo</li><li class="lst">Embrace, operate, and innovate in an ambiguous environment and methodically articulate/document processes, while driving results.</li></ul><p><b>Work in a way that works for you</b></p><p>FlexBase, Akamai's Global Flexible Working Program, is based on the principles that are helping us create the best workplace in the world. When our colleagues said that flexible working was important to them, we listened. We also know flexible working is important to many of the incredible people considering joining Akamai. FlexBase, gives 95% of employees the choice to work from their home, their office, or both (in the country advertised). This permanent workplace flexibility program is consistent and fair globally, to help us find incredible talent, virtually anywhere. We are happy to discuss working options for this role and encourage you to speak with your recruiter in more detail when you apply. <br><br><a href="https://www.akamai.com/careers" target="_blank">Learn</a> what makes Akamai a great place to work</p><p></p><table style="width:98%"><tbody><tr><td>Connect with us on social and see what life at Akamai is like!</td><td> <a href="https://twitter.com/Akamai?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor" target="_blank"><img src="https://app.role-mapper.com/images/twitter.png"></a> <a href="https://www.facebook.com/akamaicareers/" target="_blank"><img src="https://app.role-mapper.com/images/facebook.png"></a> <a href="https://www.linkedin.com/company/akamai-technologies/" target="_blank"><img src="https://app.role-mapper.com/images/linkedin.png"></a> <a href="https://www.instagram.com/akamaicareers/" target="_blank"><img src="https://app.role-mapper.com/images/instagram.png"></a> <a href="https://www.akamai.com/blog?" target="_blank"><img src="https://app.role-mapper.com/images/blog.png"></a> <a href="https://www.youtube.com/playlist?list=PLYo5nh8xQFpnnPl17sQRURR9ugKL-KMRO" target="_blank"><img src="https://assets.role-mapper.com/images/youtube_new.png"></a></td></tr></tbody></table><p></p><p><b>We power and protect life online, by solving the toughest challenges, together.</b></p><p>At Akamai, we're curious, innovative, collaborative and tenacious. We celebrate diversity of thought and we hold an unwavering belief that we can make a meaningful difference. Our teams use their global perspectives to put customers at the forefront of everything they do, so if you are people-centric, you'll thrive here.</p><p><b>Working for you</b></p><p>At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life:</p><ul><li class="lst">Your health</li><li class="lst">Your finances</li><li class="lst">Your family</li><li class="lst">Your time at work</li><li class="lst">Your time pursuing other endeavors</li></ul><p>Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.</p><p><b>About us</b></p><p>Akamai powers and protects life online. Leading companies worldwide choose Akamai to build, deliver, and secure their digital experiences helping billions of people live, work, and play every day. With the world's most distributed compute platform from cloud to edge we make it easy for customers to develop and run applications, while we keep experiences closer to users and threats farther away.</p><p><b>Join us</b></p><p>Are you seeking an opportunity to make a real difference in a company with a global reach and exciting services and clients? Come join us and grow with a team of people who will energize and inspire you!</p>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...