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Manager, Marketing Channel Analytics (Hybrid, Seattle)

September 7, 2026

About the position

Nordstrom’s centralized Customer Analytics team focuses on supporting executive management with robust decision support data science. We build data science products and provide analytics consulting in support of strategic business decisions, including customer segmentation, marketing, company strategy, and digital experience. We work as the quantitative right-hand for the executive team with a passion for supporting data-driven decision making, a devotion to advanced techniques, along with a creative team spirit! We are looking for a Manager Marketing Mix Modeling. This role sits at the center of a modern measurement stack supporting Marketing Mix Modeling (MMM) and macro-level regression/econometric analysis, and serves as the analytical backbone for marketing investment decisions across the enterprise. The ideal candidate is a creative self-starter and strong technical contributor who is always looking for new opportunities to solve business problems with data-driven tools, with a particular focus on optimizing marketing investment through a variety of statistical models. The role has an opportunity to tackle challenges from ideation to insights delivery, with visibility across the leadership organization. This individual should have a high degree of curiosity about the business and the skills to discover impactful insights from data and communicate those insights in a way that builds confidence and enables decisions that drive business value.

Responsibilities

Lead a team of up to four analysts and data scientists within the Nordstrom Marketing Analytics team supporting foundational marketing measurement tools, frameworks, models, & attribution.
Analytical owner of Nordstrom’s MMM including existing model refits, model validations, & incorporating incrementality tests, geo-experiments, and attribution data to enhance & improve model performance.
Diagnose and resolve modeling challenges such as adstock decay, multicollinearity, and channel saturation curves
Optimize marketing investment toward ROAS, LTV:CAC, & customer targets.
Bring data to life through storytelling in a clear and meaningful way to audiences with mixed levels of technical expertise.
Manage and balance projects across competing priorities to focus on the most impactful work to maximize the value of your work to the business.
Partner with key stakeholders to define success and develop measurement frameworks.
Conduct scenario and sensitivity analysis to stress-test marketing plans against varying economic conditions, resulting in budget optimization recommendations
Present the results to the stakeholders and guide them to make the best use of the insights for their purposes and use-cases.
Compile, cleanse, & analyze data to drive actionable outcomes in support of business objectives.
Use advanced analytical and statistical practices to create thorough and actionable insights.
Deliver high quality solutions and recommendations to a variety of problems both independently and through the collaboration with team members and business partners to drive outcomes.
Proven leadership and management skills with demonstrated skills in setting organizational vision and supporting strategies, building strong, effective, and self-directed teams.

Requirements

Bachelor’s degree in mathematics, statistics, computer science, economics, operations research or in a quantitative field (or equivalent experience).
4+ years hands-on professional experience in Data Science and Analytics, with a focus on Marketing & Media Channel analytics roles.
3-5 years of strong coding skills in at least one statistical or programming language (e.g. SQL, R, Python) to import, process, summarize, and analyze data, while drawing conclusions and making recommendations.
3+ years of experience with advanced BI visualization (Tableau or Looker preferred).
Fluency with descriptive and inferential statistical techniques, including experimental design (DOE) concepts and their application.
Proficiency with statistical techniques and when best to apply given current situation.
Proficient in extracting large data sets from various relational databases using SQL (Big Query, Amazon Redshift, Oracle, Teradata preferred).
Prior experience supporting teams of data analysts and/or data scientists.
Background in retail, e-commerce, or omnichannel business models

Benefits

Medical/Vision
Dental
Retirement
Paid Time Away
Life Insurance
Disability
Merchandise Discount
EAP Resources
performance-based incentives/bonuses
401k
PTO accruals
Holidays

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...